This company isn't using a logo, unless the man is it.
On both sides of the postcard, the same image is on it. However, the one on the back is faded out to allow the text overtop to stand out.
Contact information is on the back, with a a white background and black text. There is a location for where the screening will be. The director's phone number, email and social media sites are all linked.
This film had a previous screening, the QR code, and viewers can watch it there instead of a live version.
The director's name is printed on both sides.
An overview of the company is underneath the company name.
The colors of the artwork are incorporated throughout the entire postcard. The text colors are from the blues and purple in the artwork. It adds a level of coherency.
In the middle of the front side, there is an eye-catching yellow that brings the attention of viewers there. Then in the top right side, that same yellow is used, where the company name is, bringing the reader's attention there. The man on the guitar is pure white, another eye-catching color, compared the dark background, where the director's name is. Leading readers to learn the director and turn the card around.
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