For this Twitter account, they don't have their own film they promote, however, they promote other trailers or aid film festivals to gain popularity/ viewership.
This user also doesn't use hashtags, but does use key words that can be searched, like "Godzilla Fest" or "short film" that people will be interested in.
They involve the dates for the festivals or the dates that it will premiere.
The trailer is embedded into the Tweet again. The trailer itself starts immediately and uses fast paced clips, plus explosions to keep the viewer interested in what is happening in the trailer.
The profile picture involves a bright yellow that most people might click on.
If I were to make a Twitter for my social media site, I wouldn't have it like this company has it, but only involving my film. The Twitter account was made for the promotion of other films, not their own.
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